Custom agents

Build a voice agent for anything.

Design the exact call with a visual editor — or just describe it to the co-pilot. No code. Test it, publish it, done.

From a missed-call catcher to a full sales qualifier — you decide.

Co-pilot

Qualify the lead, book if they're ready, and text me if they're not.

Done. I built a 4-step flow with a booking tool and an SMS fallback. Want to test it?

Workflow

1Greet
2Qualify
3Book if ready
4Text if not

Describe it. Watch it build.

Tell the co-pilot what the call should do, in plain English. It builds the workflow for you — and edits it the same way.

Co-pilot
Build me a lead qualifier.
Building 4 steps…

Build by describing it.

Type "qualify the lead, book if they're ready, text me if not" and the co-pilot wires the whole flow.

Also text the owner on every booking.
Step added

Edit in plain English.

Change any step by chatting. No dragging boxes around unless you want to.

Connected

Calendar
SMS
Transfer
Webhook

It knows your tools.

The co-pilot connects calendar, SMS, transfer, and webhooks as it builds — wired correctly the first time.

Design the exact call.

Prefer the canvas? Drag stages, branch on logic, and see every path a call can take.

Flow
Greet caller
Collect intent
Route or book

A canvas for the conversation.

Stages, tools, and end states laid out on one visual flow you can read at a glance.

If urgent
EmergencyOn-call
RoutineBook

Branch on anything.

Route by what the caller says, keypad input, business hours, or any field the agent extracts.

BookedSuccess
TransferredSuccess
No answerSMS sent

See every path.

Map success, failure, and the awkward edge cases before a single real call comes in.

Give it real tools.

Agents that do, not just talk. Wire in the actions that actually move the work forward.

Book
Text
Transfer

Book, text, transfer.

Calendar booking, SMS, and warm transfer to the right teammate — built in, no setup.

Mid-call
GET /customers/415-851
200 · Maria · VIP

Call your stack.

Hit any API or webhook mid-call to look up a customer, check stock, or update a record live.

Test call passed
Published

Test, then publish.

Run a real test call, see exactly what it does, and publish with one click. Version and roll back anytime.

Just need the phone answered?

Start with LOLA — she works out of the box.

If you just want every call answered, booked, and followed up, the built-in agent is live in minutes. Build custom when you're ready for more.

Meet LOLA

Build at the speed of conversation.

0 code

Describe it, ship it

100+

Tools & voices

1-click

Test & publish

Any

API or webhook

Questions, answered.

Do I need to know how to code?

No. Describe what you want to the co-pilot, or drag it on the canvas. Either way, zero code.

How is this different from LOLA?

LOLA is the built-in agent that works instantly. Custom agents are purpose-built for specific jobs — you design exactly how each one handles a call.

What can a custom agent actually do?

Answer, qualify, branch on logic, book appointments, send texts, transfer to a human, hit your API, and run custom actions you define.

Can I test it before it goes live?

Yes. Run a real test call, see exactly what it does, then publish with one click. You can version and roll back anytime.

How many agents can I build?

As many as you need — one per job, per number, or per location. Higher plans unlock more active agents.

Can the co-pilot edit an agent I already have?

Yes. Tell it what to change in plain English and it updates the workflow for you — no rebuilding from scratch.

Build your first agent free.

Describe what you want it to do — Vocal builds the rest. Live in an afternoon, no code.